Carmen Petropulo2 minIf you've got a minute, I'd love a brief wordExpecting a good outcome from a bad brief, is like briefing a locksmith over the phone and expecting the key to fit your lock. Over the...
Carmen Petropulo2 minWhat's likes got to do with it? Quick tips to keep finding (and sharing) love on Instagram.What's likes got to do, (got to do wit' it)? If you've noticed that your 'like' count has dropped as a result of Instagram hiding the...
Carmen Petropulo3 minThe six star social media engagement tip you'll want to try today. Apropos of my recent blog about good manners in business, I cannot stress enough to you the importance of treating your social media...
Carmen Petropulo3 minTesting matters: when unintentionally bad manners happen to good brands.It takes just 0.05 seconds for the average person to form an opinion about your website. That's breathtakingly quick, even in the break...
Carmen Petropulo2 min6 handy hints: just in case you ever need to write a case studyWe're currently applying the finishing touches to a series of eight case studies, all of which are for our not-for-profit client,...